A smart watch with dual cameras that adults also want is now available from the world's 4th largest manufacturer (Mynavi News) --Yahoo! News
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5 comments 5imoo's latest smartwatch "Z7"
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Everyone knows that the best-selling smartwatch in the world is Apple's "Apple Watch." According to a counterpoint survey, Apple Watch's share in the second quarter of 2021 is 28%, which is the number one position. This is followed by Huawei, which has a 9.3% share, and Samsung, which has a 7.6% share. So which manufacturer is the 4th place? Names such as Xiaomi and Garmin may come up, but in reality, the manufacturer that is chasing after the three major companies is imoo. [Photo] Start up the watch and make a video call. Images from two cameras, front and back, flow on the parent smartphone. In fact, imoo overtook Samsung in the second quarter of 2020 a year ago to become the third largest share in the world. Despite being such a big manufacturer, it may be a Chinese manufacturer that is completely unknown in Japan, but imoo is for children, that is, it specializes in "kids smart watches". There are several smartwatches for children in Japan, but imoo has developed multiple products in China, and is equipped with features similar to those of smartwatches for adults, such as being equipped with a high-performance camera. imoo is a global name, and in China, we are developing products under the "small genius" brand. As the name "small genius" suggests, the target is children. Since launching the first smartwatch for children in 2015, it has become popular in China due to its high quality and ease of use of the application. In China, there is still a lot of kidnapping of children and a lot of earning money, so there is a high demand for smart watches for children to keep their children safe. Children's smartwatches have two characteristics that make them different from adults' products. One is that you can make a call by itself. Apple Watch etc. are basically products that receive notifications from smartphones, and are used in pairs with smartphones. On the other hand, most smartwatches for children have a built-in 3G or 4G line and can be used alone so that they can make calls by themselves in an emergency. The second is the installation of a camera. Children's smartwatches are equipped with a camera so that you can take a picture of the scene and send it in an emergency, or make a video call immediately. "Single call" and "camera" are indispensable for children's smart watches, such as a product that can display map information on the spot at the same time when a video call is received from a child by installing a dedicated application on the parent's smartphone. It's a function. The small genius smartwatch also has these two features, but the feature is the built-in camera. The upper model has two cameras, one on the front side of the watch and the other on the back side. The "Z 6" released in 2019 has the watch body raised 90 degrees from the belt part, and it was possible to make a video call like a spy while using the front or back camera. The "Z 6 Ultra" released in 2020 has a camera that rotates 360 degrees, making it possible to make calls while showing the face of the other party such as the parent on the screen of the smartwatch. The Z 6 Ultra was briefly introduced in the following article before. A kids smartwatch that makes you feel like a spy, equipped with functions that can not be underestimated even for children, and the latest model Z7 that appeared in 2021 has a built-in thermometer and heart rate monitor, and the body color is also a calm color silver has appeared. The appearance is such that adults can wear it. The price is 1,999 yuan (about 34,000 yen) for all successive models. It's expensive for kids, but it has that much functionality. Like the Z 6 Ultra, the Z 7 has a mechanism that allows the clock to be raised 90 degrees and rotated 360 degrees. The Z6 Ultra had a charging terminal on the back, but the Z7 moved the terminal to the side and equipped with a body temperature and heart rate sensor. Each can be used for daily health management, but it also has a function to automatically notify the parent's smartphone when the body temperature rises above the setting. It constantly monitors your child's health. When making a video call using the camera, you can use the front camera of the Z7 to show your face and the back camera to show the surroundings at the same time. This feature also makes it easier to identify the location while looking at the surrounding landscape, even if the child panics. The camera has 5 million pixels on the front side and 8 million pixels on the back side. The main body is also equipped with an AI function. There are also functions that are useful for children's learning, such as a function that copies English characters through a camera and translates them into Chinese, and a function that recognizes the subject and tells what it is like a picture book. .. The translation function is also a function that we definitely want for smart watches for adults, and if the smart watch will be equipped with a camera in the future, such a usage will be fully conceivable. Z7 adopts Snapdragon Wear 4100 for Qualcomm's wearable terminal as a chipset. Many adult smartwatches are equipped with chips one generation earlier than this, and you can see that the Z7 is a fairly high-performance smartwatch. The memory is 1GB and the storage is 32GB. The size of the clock part is 57x44x14mm and the weight is 71.6g. It's a bit large for a smartwatch for kids, but rather just the right size for adults to use. Actually, I usually use the Z6 Ultra (57.8x44.5x15.9mm, 70.8g), but it's a size that can be used as an ordinary wristwatch without any discomfort. The reason why the "good adult" writer uses a small genius smartwatch is that it is easy to take pictures instead of memos on a daily basis using the built-in camera. Also, the gimmick that pulls up the main body and activates the camera seems to be playing spy, which is fun. Smartwatches for children are not yet very popular outside of China, but if prices go down in the future, users will increase in other countries as well. For example, Xiaomi sells a smartwatch for children with a camera and built-in LTE in China for 399 yuan, about 7,000 yen. With communication charges declining in each country, if Xiaomi takes it seriously, it is quite possible that it will take a high share of the children's smartwatch market. And I would like small geniuses to make products for adults under the brand "Great Genius". Demand for safe smartwatches for elderly people as well as general adults like the author will increase in the future. The little genius has the potential to become a giant manufacturer of the smartwatch market alongside the Apple Watch.
Yasuhiro Yamane
